Insider Insights

Insider Insights

Why Are So Many Festivals Short Changing Their Guests?

Jonathan Gomma is a co-founder of Beetle Juice, which serves the nation’s festivalgoers with freshly made cocktails via its array of converted Volkswagen bars. Beetle Juice is currently in the process of franchising and...

Organisers Should Choose Their RFID Cashless Payments Supplier Wisely

Aidan Pawson is the Head of Operations at Ticket Arena and Event Genius, a primary ticket seller and event technology supplier based in Leeds, UK. His role includes developing strategic partnerships, programme management, event...


The Drugs Do (Sometimes) Work: Sustaining EDM and the Festival Experience

Professor Duncan Wheeler holds the Chair of Spanish Studies at the University of Leeds, where he also co-convenes the European Centre for European Popular Music(s). In 2016, he was inducted into the Spanish Academy...

Soultown’s Population Boom

We’ve all done it, drifting apart from school friends as our own lives, careers, businesses, and families lead our focus away from those carefree days. Old school friends Joe Courtney and Lucy...

The Evolution of the Australian Dance Music Scene

EMC Executive Producer Jane Singo has been involved in the live events industry for almost 25 years, having worked as a dancer, event promoter, manager, and agent before starting work with EMC back in...

The Need for Severe Weather Plans and Weather Providers

Dax Cochran oversees business operations for WDT’s WeatherOps Event Safety Services, managing all day-to-day business development strategies and direct sales efforts with a goal of increasing safety standards throughout the events and entertainment industries. As...

Festivals Desperately Need a Content-Driven Approach to Drug Safety

Ross Gardiner is a Scottish journalist and editor based in Los Angeles. He is the founder of Black Circle Media — a content agency specialising in festival culture, as well as the acting global...

The Cashless System: Friend or Foe?

Having frequented many bars and festivals themselves, brothers Jonathan and Julian Gomma set up Beetle Juice in 2012 along with their best friend Harry Sloan to create a unique and truly mobile pop-up bar...

Working in Harmony with Nature

Vicki Taylor is PR Manager for Wild Rumpus, and works across Just So Festival, Timber Festival and Hinterlands Rural Film Festival. Alongside producing large-scale events, Wild Rumpus works with performers and producers to shape...

Looking at the bigger picture with event data

As festival season approaches, organisers, partners and sponsors are looking for new ways to measure the success of the festivalgoer experience and its effect on ROI. Caroline McGuckian, CEO of Meshh, discusses the importance...