Increasing Ticket Sales by Reducing Online Ad Spend
Steve Jenner, TagMix’s Director of Festivals, posits that the universal reliance on paid online advertising is a relic that's costing events more than it's saving. He points to a pioneering wave of marketers who...
IFF Programme Complete
First major international music business event in 18 months
The full schedule for the 2021 edition of the InternationalFestival Forum (IFF) is now complete, with the majority of the...
We Invented the Weekend – Bold Claim and New Festival for Salford.
We Invented the Weekend, a brand new festival, based in Salford, with a bold claim within its name and, as co-founder Wayne Hemingway MBE points out “If you're going to claim that a place...
Winner Profile: Midnight Mango
Nurturing the live careers of acts is a role that is crucial to delivering a constant stream of quality line-ups for our festival market. We figured that two-time winners of the Festivals’ Favourite Agency...
Vision: 2025 launch the 2021 Event Industry Green Survey
The annual Event Industry Green Survey is now live, launched by the Vision: 2025 industry climate action group in partnership with the Association of Festival Organisers’ (AFO) and the Association of Independent...
DHP Family and Beat the Streets, Fighting Homelessness.
On Thursday, March 30 a legend in the Nottingham live music scene, George Akins Snr, passed away, aged 94. A prominent businessman and property developer, his many achievements included founding Rock City in 1980,...
Winner Profile: Teddy Rocks
Teddy Rocks, winners of the 2023 Sarah Nulty Community Impact Award is a festival dedicated to founder, Tom Newton’s young brother Ted, who died from cancer aged 10. From a fundraising gig in a...
Politics Of Dance – Unum Festival Expands Albania’s Cultural Offer
Albania probably isn’t on your holiday destination bucket list but Unum, the festival that attracts dance music fans from around the globe, may well be the catalyst for a change in perception,...
Winner Profile: Altitude Comedy Festival
What does it take to win Best Overseas Festival at the UK Festival Awards? The simple answer is votes, not the most votes, it’s all about the proportion of your audience that feels like...
Towersey: 60 Years of the Family Family Festival
60 years under the stewardship of the same family, Towersey is unique before you start to think about the site, the audience or the line-up. Originally organised by Denis Manners and his friends, handed...
