Towersey: 60 Years of the Family Family Festival
60 years under the stewardship of the same family, Towersey is unique before you start to think about the site, the audience or the line-up. Originally organised by Denis Manners and his friends, handed...
Winner Profile: Teddy Rocks
Teddy Rocks, winners of the 2023 Sarah Nulty Community Impact Award is a festival dedicated to founder, Tom Newton’s young brother Ted, who died from cancer aged 10. From a fundraising gig in a...
Winner Profile: Midnight Mango
Nurturing the live careers of acts is a role that is crucial to delivering a constant stream of quality line-ups for our festival market. We figured that two-time winners of the Festivals’ Favourite Agency...
Increasing Ticket Sales by Reducing Online Ad Spend
Steve Jenner, TagMix’s Director of Festivals, posits that the universal reliance on paid online advertising is a relic that's costing events more than it's saving. He points to a pioneering wave of marketers who...
Togather. Gathering festivals and suppliers together.
Togather, the conflation of the words gather and together is one of those names that you probably wish you’d thought of when considering company nomenclature for the festival industry. It took founders Digby Vollrath...
Victorious – A Value Festival With Values
After growing out of its original site at Portsmouth’s naval dockyard, Victorious Festival is firmly anchored on Southsea’s seafront. We caught up with founder, James Ralls to chart the journey through growth, acquisition and...
Woo Yeah! The Award-winning Small Festival Making a Big Contribution.
When Worcester local, John Simons, received a grave cancer diagnosis, his family’s worlds were rocked. In the short time they had with him the local hospice, St Richards, provided an oasis where they could...
Looking at the bigger picture with event data
As festival season approaches, organisers, partners and sponsors are looking for new ways to measure the success of the festivalgoer experience and its effect on ROI. Caroline McGuckian, CEO of Meshh, discusses the importance...
Accreditation needs Sustainable Suppliers, Not Just Sustainable Products
With event organisers on a mission to become more sustainable. We asked ID&C and Identilam about the moves they are making to help them reduce their environmental impact while reducing waste going to landfill.
Elle...
Fast and Loose, The Rapid Rise of LooseFest.
LooseFest should have been a simple tale of brand extension, had it not been for a few curve balls pitched along the way. But, with a dedicated team, loyal fans and support from a...