Togather, the UK’s largest events booking platform, has brought in METHOD co-founder Will Holdoway as Event Delivery Director as it scales up its live event operations.
Holdoway, who has over a decade of leadership experience in the event industry, has overseen operations at high-profile events such as Truck Festival, Tramlines, South Facing and Drumsheds and run projects for the likes of Superstruct, Broadwick Live, Nando’s and GroceryAid.
As Director at METHOD, Holdoway successfully navigated the business through the challenges of COVID-19 and played a pivotal role in the return of the festival industry – spearheading events such as the Tramlines 2021 pilot event, the largest in Europe at the time.
As Event Delivery Director at Togather, Holdoway will be responsible for overseeing the growth and development of the company’s live event operations, focusing on enhancing client experience and expanding Togather’s service offering; while ensuring quality of delivery.
Across 2024, Togather has curated the F+B suppliers at events including Pride in London, The Royal International Air Tattoo, The TCS London Marathon, GALA Festival and hundreds more. Over 15 million people have attended events the company has worked on.
In his role, Holdoway will manage Togather’s groundbreaking new live event software Togather 360, improve operational processes and ensure the company is curating the F+B throughout an even more diverse range of sectors in 2025.
“I couldn’t be more excited to be joining Togather at this stage of their growth,” said Holdoway. “Over the last five years, it’s become clear that F&B is now central to the event experience, and Togather has been at the forefront of modernising this sector. I’m confident that in the coming years, their technology will be a game-changer for live events across the country, helping to improve the attendee experience in a meaningful way.”
Togather co-founder Hugo Campbell added ‘It’s amazing to have someone with Will’s level of technical expertise join the team. His event experience speaks for itself while he brings a level of creative vision, which ensures our clients are receiving the best possible F+B experience at their events.’
