SERBIA: Viber – one of the world’s leading messaging apps, with more than 711 million unique users worldwide – has launched a global sticker design contest in conjunction with EXIT Festival, entitled ‘My EXIT Adventure’. The title refers to the two flagship events under the EXIT umbrella, both the eponymous festival and Sea Dance – its sister festival in Montenegro.
The goal of the My EXIT Adventure sticker design contest is to reach creative minds throughout the world and see their take on the EXIT Adventure package in the form of instant messaging stickers. The contest will be hosted on Talenthouse, a creative platform that gives independent artists from all over the world direct access to creative briefs from leading brands, agencies and entertainment icons.
One Selected Artist, as chosen by the Official Contest Jury members will receive $3,000 and have their designs turned into a downloadable sticker pack on Viber. Four more Highly Commended Artists, as chosen by the Jury, will receive $500 each. All of them will also receive EXIT Adventure tickets, while the contest Winner will also be invited to travel and experience the EXIT Adventure with the rest of its creative team, experiencing VIP access behind the scenes and backstage.
Dusan Kovačević, founder of EXIT Festival, said: “EXIT is very unique compared to other major festivals in terms of its history, diversity in music and social activism. I encourage you to translate the magic of the whole EXIT Adventure, both EXIT and Sea Dance festivals, into colourful and interesting Viber stickers that will live 365 days a year thanks to your creative work”.
Erez Shocher, Creative Director at Viber, said: “We are looking for creative stickers that capture the energy and vibe of EXIT, but are also relevant to people beyond the festival. The more useful the sticker, the more popular it will be, so think about the types of stickers and phrases that you like to use with your friends every day. The selected sticker designs will combine that practicality with the unique ethos of EXIT Festival.”